Fintech platform for rental property owners and managers

Realpage

Paid Media

A collection of digital slides and banners promoting Knock CRM 101 Leasing Playbook, featuring a woman in business attire holding a tablet, with text and graphics about CRM lead-to-lease conversions and download options.
Collection of four digital advertisements promoting a free eBook titled '5 Critical Features Every AI-Enabled CRM Must Have' by RealPage. The ads feature a man working on a laptop, with varying backgrounds and color schemes, and include a 'Download eBook' button.
Set of digital advertisement banners with text promoting website cost analysis and solutions, featuring images of a smiling woman holding a tablet, icons of analytics and magnifying glasses, and a 'Watch Now' button, in various color schemes including white, light, dark blue.
Series of four promotional graphics for RealPage, showcasing community association management, simplified in 3 steps, and emphasizing refining tech stacks for flexible and future-ready finance efficiency. Each graphic features people using digital devices and includes call-to-action buttons.
Three digital graphics promoting a webcast about multifamily marketing trends and key insights from Google and G5, with the first featuring a woman looking at her phone, the second a chart and light bulb icon, and the third a laptop with a chart and light bulb icon.

eBooks and Playbooks

eBooks and Playbooks

Demand-Gen Marketing Campaigns

Paid media assets built for performance — designed to capture attention, speak to the right audience, and drive conversions. Each asset was part of a broader testing strategy, with multiple variations and sizes running simultaneously to find what worked.

A man in a suit sitting at a desk with a laptop, smiling, next to a promotional graphic for an eBook titled "Excel Beyond Excel: 3 Steps to Executing Your Pricing Strategy," with a "Download eBook" button.
A collage of digital marketing advertisement templates from RealPage, promoting strategies for customer-centered digital marketing with images of a man on a laptop and graphics of charts, checklists, and targets.
A collection of digital slides and banners promoting Knock CRM 101 Leasing Playbook, featuring a woman in business attire holding a tablet, with text and graphics about CRM lead-to-lease conversions and download options.

Infographics

Infographic titled '2024 National Multifamily Renter Study' with sections on tenants' demands for modern experiences, stress related to moving, loyalty points for rent payments, and preferences for payments in a modern digital style using dark blue background and light blue icons and text.

Social Media Marketing

A woman preparing a science experiment with colorful chemicals over a glass of dark beverage, with text promoting RealWorld 2022 conference in Las Vegas, July 17-19, with the slogan 'Work Hard. Play Hard.'
Event invitation for a General Session about NAA apartment alize on June 19 from 4:15 PM to 5:30 PM in Hall A, Level 2, featuring Leslie Odom Jr. with Tony & Grammy awards. Sponsored by RealPage.
Webcast by RealPage titled 'Make Your Affordable Properties More Profitable' with a 'See How' button. Right side features icons related to real estate, technology, and sustainability.
Advertisement for G5 and Knock showcasing data analytics tools to reduce exposure and generate better leads, featuring a woman working at a desk with multiple monitors displaying graphs and charts.
A woman preparing a science experiment with colorful chemicals over a glass of dark beverage, with text promoting RealWorld 2022 conference in Las Vegas, July 17-19, with the slogan 'Work Hard. Play Hard.'

Sales Enablement

Brought lettering and calligraphy into sales event branding — giving each event its own personality while staying on brand. From custom brush script logos to motion graphics, the goal was to make people feel something before the first speaker hit the stage.

A promotional graphic for the REALWORLD2021 event featuring the phrase 'A Celebration of Innovation VIP Event' over a starry night sky background with colorful diagonal lines.
People seated at tables on stage at a celebration event, with chandeliers hanging above, a large screen displaying 'A Celebration of 30 Years,' and a banner for WSM Grand Ole Opry.
Before After
Names written in cursive font with a black outline and a brown fill: Alison Stump, Amy Dreyfuss, Andrew Bowen, Brandon Bible, Dana Jones, Demetri Themelis, Hari Subramanian.
A man in a blue suit giving a presentation in a large conference room with many attendees. A large screen behind him displays a photo of a smiling man with the text 'Vinat Doshi'.
A man in a blue suit giving a presentation on a stage at a professional event called Sales Kickoff. The large screen behind him displays the event's theme, 'Winning Together', and prompts to share photos using the hashtag #WinningTogether.
A woman standing on a stage giving a presentation to an audience at a conference, with a large screen behind her displaying the words 'Sales Kickoff' and 'Winning Together' with the speaker's name, Dana Jones, President & CEO.

Employee Resource Groups - Brand Identity

Built complete brand systems for two employee resource groups — BERG and RealPride — each with its own distinct identity designed to live within RealPage's broader visual ecosystem. Logos, color palettes, swag, newsletter templates, style guides, and digital assets all included.

Berg and Real Pride logo featuring colorful, stylized rainbow design with a circular element and rainbow-stripe text.
Multiple notebooks with black covers featuring colorful abstract patterns and the words 'BERG', 'REAL PRIDE', and 'REAL PAGE' on the covers.
A colorful presentation slide deck titled 'REALPAGE ERGs HOLA Style Guide v1' with sections on logo types, color palette inspired by HOLA culture, and sample slides showcasing logos, color swatches, and template notes.
Newsletter template with the title "REALLPRIDE" at the top, a colorful logo, and issue information. The main content promotes a summer event, mentions the "HOLA Member of the Quarter" program, and includes photos of people outdoors.

Motivational Posters

Designed to fuel the sales team — pairing bold lettering with cinematic photography to create posters that felt less like office décor and more like a rallying cry.

A motivational quote over a cityscape at sunset, reading: "If your goals don't scare you, they aren't big enough" with a silhouette of a person sitting on a rooftop ledge.
Motivational poster with the message 'Be stronger than your excuses' over a city skyline background at night with stars and lightning bolt illustrations.