Accounts Receivables Automation for Property Managers
ClickPay
Re-Branding ClickPay
As the sole in-house designer at a fintech startup, I owned the entire rebrand from top to bottom — modernizing the visual identity, refreshing the color palette and typography, and rebuilding the website to feel credible, approachable, and ready to compete.
Promotional Product Flyers
One-pagers and product sheets designed to do the heavy lifting for the sales team — clear, scannable, and built to communicate key features and benefits at a glance.
Marketing Materials
Not every resident is online yet. Buckslips and direct mail pieces bridged the gap — making it easy to drive portal adoption for residents who needed a physical nudge to get there.
Amex Rewards Campaign
A co-branded campaign with American Express designed to incentivize residents to pay rent online — rewarding them for something they were already doing and driving meaningful engagement in the process.
Custom Branded Portals
Property managers needed portals that felt like their own. I built customizable branded templates that gave each community its own identity while keeping the experience seamless and secure for residents.
Costumer UI UX Redesign
A cleaner, more intuitive interface that made paying rent feel less like a chore. The redesign streamlined navigation and simplified the payment flow — directly contributing to a 35% boost in online payment volume.
eBooks & Digital Assets
When Covid shut down physical events, we shifted to digital. I built out a library of eBooks and digital assets tailored for campaigns and product launches — keeping ClickPay visible and valuable to the homeowner community during a pivotal moment.
Brochures & Print Collateral
Every brochure was built to give the sales team something they could put directly in a prospect's hands — concise, on-brand, and designed to make ClickPay's value clear from the first glance. Sometimes the most effective tool in the funnel is a well-designed piece of print.
Step by Step Animation
A friendly, approachable animation that walked residents through submitting rent online step by step — breaking down a process that felt intimidating into something anyone could follow.
Organic Social Media Marketing
Kept ClickPay visible and active across social — designing content that educated, informed, and engaged current and prospective clients about new products, features, and events.
Events & Tradeshows
ClickPay had no tradeshow presence when I started. I built one from scratch — booth design, swag, giveaways, and everything in between — creating an experience that helped the brand stand out in a crowded marketplace.
Sales Enablement Campaigns
Brought lettering and calligraphy into the sales world — designing welcome kits and event materials with custom type that gave each campaign its own personality and made the sales team's toolkit something worth opening.
